As different as electric vehicles are from traditional internal combustion models, it’s not surprising that EV shoppers have different motivations and preferences compared to other car buyers. Cox Automotive studies show that EV shoppers spend more time researching their next vehicle and tend to be less brand loyal. It is critical that shoppers are provided relevant and compelling information about EV and hybrid offerings at the national, regional, and local level.
As different as electric vehicles are from traditional internal combustion models, it’s not surprising that EV shoppers have different motivations and preferences compared to other car buyers. Cox Automotive studies show that EV shoppers spend more time researching their next vehicle and tend to be less brand loyal. It is critical that shoppers are provided relevant and compelling information about EV and hybrid offerings at the national, regional, and local level.
As different as electric vehicles are from traditional internal combustion models, it’s not surprising that EV shoppers have different motivations and preferences compared to other car buyers. Cox Automotive studies show that EV shoppers spend more time researching their next vehicle and tend to be less brand loyal. It is critical that shoppers are provided relevant and compelling information about EV and hybrid offerings at the national, regional, and local level.
As different as electric vehicles are from traditional internal combustion models, it’s not surprising that EV shoppers have different motivations and preferences compared to other car buyers. Cox Automotive studies show that EV shoppers spend more time researching their next vehicle and tend to be less brand loyal. It is critical that shoppers are provided relevant and compelling information about EV and hybrid offerings at the national, regional, and local level.
