Skip to content

Autotrader
Dealer.com
Dealertrack
KellEy Blue Book
vAuto
VinSolutions
xTime
Manheim

Support
1-855-COX-AUTO

1-855-Cox-Auto
Get Started
Login

SOLUTIONS
- Solution Overview
- Deal Central
  
  Be one of the first dealers to experience the technology, insights and guidance from our most powerful retail solution yet.
  Learn More
INTEGRATIONS
RESOURCES
- Resources
- Deal Central
  
  Be one of the first dealers to experience the technology, insights and guidance from our most powerful retail solution yet.
  Learn More
ABOUT US

Get Started Login

Support
1-855-COX-AUTO

Search

Get Started Login

Home / Resources / Page 5

Resources

Filter By:

Topic

Consumer Experience
Data and Insights
Dealer Experience
Digital Retailing
Distance Retailing
Efficiency
EV & Hybrid
Fixed Operations
Industry
Integrations
Inventory
Marketing
Marketing/Advertising
Product
Profitability
Tips & Best Practices

Product

Accelerate My Deal
Advertising
AMP
Digital Storefront
Ecommerce
Local SEO
Managed Services
Managed Services: Premium SEO and Premium Content & Creative
My Wallet
Review Widget
Websites

Resource Format

Article
Blog
Case Studies
eBooks
Featured Dealers
Guide
Infographic
Research
Video
Videos
Webinar

DDC21-0170_NADA_2022_Blog-Image-1_1254x836_v2

Article

Digital Marketing Trends to Watch in 2022

Digital marketing is always changing, and it can be challenging to know which trends might impact your business and which ones are passing fads. In conversations with marketing specialists, industry experts, and dealers, we’ve identified top trends expected to make an impact to automotive retail in 2022.

DDC21-0163_T2_Inbound_Content_Blog-1-Blog-Image_1254x836_v1

Article

How to Retain and Resell Current Customers

With strong strategies and advanced technology, you can maintain customer relationships that last a lifetime—bringing more value and efficiency to your business. Consider these best practices for retaining and reselling your customers.

DDC21-0163_T2_Inbound_Content_Blog-3-Blog-Image_1254x836_v1

Article

Build Brand Awareness at Every Phase of the Buying Journey

Every car shopper’s journey is unique, but a few best practices can help you build and maintain brand awareness with the right shoppers.

DDC21-0156_Content_Support_User-Experience_Blog-Image_D_1254x836_v1

Article

Help Your Customers Take Action with VDP Best Practices

With so much at stake on VDPs, it is critical to nail the user experience. If you don’t, customer action can become inaction, and your flexible buying experience can suffer.

DDC21-0163_T2_Inbound_Content_Blog-4-Blog-Image_1254x836_v1

Article

Give More Car Buying Power to the Consumer

With the right tools and processes in place, you can give your consumers the control they want while getting what your dealership wants—a streamlined the sales process and faster path to purchase.

DDC21-0163_T2_Inbound_Content_Blog-2-Blog-Image_1254x836_v1

Article

Tips for Engaging All Shoppers

Learn how you can keep shoppers engaged throughout their car-buying journey by offering flexible buying experiences and maintaining a strong online presence.

DDC21-0163_T2_Inbound_Concent_Thumbnail_413x413_v2

Guide

Owning Every Marketing Moment

This guide, Owning Every Marketing Moment: The New Rules of Engagement, will show you best practices and technology tips to help you personalize your marketing and stay in step with today’s shoppers.

Young woman working at home

Article

How the Right Partnership and Personalization Deliver a Premium Consumer Experience

Personalization is critical to the car shopping, buying, and ownership journey. Learn how to make that experience immersive, valuable, memorable, and relevant to a digital consumer.

Noah Lee_larger thumbnail

Article

3 Ways A Great Homepage UX Can Facilitate Accelerate My Deal

Here are a few tips to give your customers a great homepage user experience that will guide them down the path to purchase through Accelerate My Deal—Dealer.com’s flexible buying experiences solution.

seo-dna-guide

Guide

Using SEO to Unlock Your Customers’ Car-Buying DNA

What if you could use SEO to do even more? In this guide, you’ll learn smart strategies for using SEO to overcome common dealership challenges.

036da707-3597-414e-bd12-0b90748cb09c

Article

Survive the Cookiepocalypse: A How-To Guide

The next big challenge is already on its way — “the cookiepocalypse!” Don’t be fooled by the deceptively sweet name — the cookiepocalypse has the potential to upend the way your dealership currently connects with customers. Fortunately, there’s a sure way to protect your business from digital disaster, and it’s already in your possession — your own data.

CPM21-0087_Anonymous_Case_Study_Thumbnail_413x413_v1

Case Studies

Elevate the Voices of Your Happy Customers

Attract new shoppers with more positive reviews and improved local SEO like this large dealership in the Northeast. Learn how they partnered with Dealer.com for Review Generation and Reputation Management services to increase positive reviews by 30 percent. Learn how they partnered with Dealer.com for Review Generation and Reputation Management services to increase positive reviews

Above and Beyond: The Data Behind Thriving Dealerships

Article

Above and Beyond: The Data Behind Thriving Dealerships

Challenges and difficulties breed innovation. It’s through adversity that some of our most inspiring discoveries are found. So, for businesses and organizations coming through a long period of adaptation—like the last eighteen months—I commend you.

Screen-Shot-2021-03-15-at-3.27.27-PM

Webinar

Stopping Deals from Becoming Leads

Are the close rates for your digital retailing leads failing to outperform other generic lead sources? Join Amanda Hilerio, Dealer.com ecommerce Performance Manager and Bill Cress Dealer.com enterprise Performance Manager, as they discuss how your dealership can make changes to treat digital leads differently and meet shoppers at the proper stage. Join us on July 15, 2021 at 3 p.m. EDT to learn more.

Downey-Hyundai-SEO

Case Studies

Downey Hyundai

Experts in automotive advertising and digital marketing, our team delivers the hands-on strategy you need to excel, just like we did with Downey Hyundai.

eBook-thumb-DDC21-0155_Digital_Marketing_Questions_eBook_Thumbnail_413x413_v13-2.png

Guide

4 Questions to Improve Your Dealership’s Digital Marketing

A guide to evaluating your digital marketing strategy to attract customers and close more deals.

guide-to-advertising

Guide

The Dealer’s Guide to Digital Advertising

A guide for building a successful dealership advertising strategy.

Article

Marketing in a Lean Inventory Environment

Given today’s inventory shortage challenges, it can be tempting to cut back on advertising. After all, what’s the point in marketing what you don’t have as much inventory to sell (or something like this). But experience has shown that cutting advertising can lead to significant, long-term setbacks.

DDC21-0155_Digital_Marketing_Questions_eBook_Checklist_Blog-Header_1254x836_v1

Article

How Effective is Your Digital Marketing Strategy?

Digital marketing generates $2,514 per vehicle sold. As your dealership delves into the new age of automotive marketing, ask yourself the following questions to gauge the effectiveness of your digital marketing strategy.

DDC21-0155_Digital_Marketing_Questions_eBook_Email-4_Blog-Header_1254x836_v1

Article

What Does Your Dealership Website Say to Shoppers?

As more people shop for cars online, your website will speak volumes about your business. What do you want it to say?

SOLUTIONS

Dealership Websites
Digital Marketing Services
Automotive Marketing Services
Digital Retailing

COX AUTOMOTIVE

Integrations
About
Careers

RESOURCES

Resource Center
Client Resources

CONTACT US

Contact Us
Support
Request a Demo

HEADQUARTERS

COX AUTOMOTIVE
6205 PEACHTREE DUNWOODY RD.
ATLANTA, GA 30328

Terms of Use
Privacy Policy
Do Not Sell My Info

© 2025 Dealer.com, Inc. All Rights Reserved.

Follow us on https://www.facebook.com/dealerdotcom/
Follow us on https://www.linkedin.com/company/dealer-com
Follow us on https://www.youtube.com/dealerdotcom/
Follow us on https://twitter.com/DealerDotCom