With your Dealer.com website, you connect with customers through personalized shopping, sales, and service experiences. From responsive, data-driven web design to best-in-class shopper insights, you have the tools to create a powerful, customized consumer experience.
So how do you drive even more performance?
One of the most powerful integrations available for Dealer.com website customers is with VinSolutions Accelerate My Deal. Connecting these systems through front-end automation brings online lead and deal information directly into the CRM and ensures that you never miss an opportunity to capture leads and engage shoppers.
Here’s what you gain by integrating Dealer.com and Accelerate My Deal:
Improved Deal Visibility
As each shopper browses, you can follow and track their activity in a single record within the CRM. You’ll know what vehicles and options they’re looking at and what price ranges they’re considering. This information can help you increase deal personalization by providing relevant, automated offers.
Cleaner Customer Records
Because the customer record populates automatically in the CRM, you’ll eliminate manual data entry and cut down on duplicate leads. This added efficiency helps you stay focused on closing more deals, more quickly.
Powerful Customer Insights
Driven by first-party consumer data from 70% of all car buyers who use Cox Automotive properties for research and shopping,1 you’ll be able to leverage key shopping behaviors to predict each shopper’s purchase path. Quickly identifying and nurturing ready-to-buy shoppers helps dealers close deals up to 60% faster than with other internet leads.2
Flexible Paths to Purchase
Deliver a variety of shopping experiences based on the shopper’s comfort level, switching seamlessly from digital to in-person to accommodate customer preference.
New Features Coming Soon
Enhanced Accelerate My Deal features are launching soon to give you even more of a competitive advantage:
- More intuitive online deal-building: A redesigned shopper deal page (SDP) and progress tracker will keep consumers engaged at every step of the deal-building process as well as increase the accuracy of their deal.
- A better in-store experience: Delivering a streamlined and transparent online consumer experience will take the complexity out of the car-buying process once they are at your dealership – resulting in faster deals and happier buyers.
- Unified deal starter: Shoppers now have more visibility into the various purchase paths, the incentives that fit into those paths and a rate comparison with the updated pencil experience on the VDP.
Get Started Today
To see how your dealership can use Dealer.com with VinSolutions Accelerate My Deal to close more deals, schedule a demo today.
1VinSolutions Automotive Intelligence Data predictions for 30 days prior to purchase from September 2022 – March 2023 Days from lead creation to sale comparison versus other internet leads.
2Data sourced from VinSolutions CRM dealers from Jan 2024 to Aug 2024.