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DDC20-0041_SRP_Blog-Image-1_900x550_v1 5m Read

Searchers, Browsers, and Tool Users: How Different Types of Car Shoppers Find What They Need with Dealer.com’s New SRP

Did you know that on average, your customers spend about 60% of their total shopping time online. That’s a lot of time spent researching cars. And this trend is likely to continue (even increase), given current circumstances and social behaviors. But even though nearly every shopper spends time researching cars online, every customer is different. In fact, online car shoppers can
Screen Shot 2020-04-28 at 5.41.54 PM 1m Read

Digital Marketing for Your Re-emergence: Website UX Best Practices

The challenges dealers have faced during the last few months have reshaped the market. As you think about restarting your operations, consider this question: what did COVID-19 teach us about consumers and their sales and service needs? What customer conveniences are likely to stick around, and what digital marketing skills will continue to be key drivers? Watch this webinar to learn about website best practices.